You are joking aren’t you?

About Mark

Just another guy, who's quite into snowboarding, cycling (road and mountain), keeping fit and getting on with life. This year I'm training up for the Tour of Wessex in springtime (3 days, 160km per day on road) and the TransWales Epic (7 days, offroad) in August. For some reason, I've also taken up climbing and have also set the goal of swimming 3km in an hour by the end of the year. Anyone would think it's time for a mid-life crisis. Professionally, worked in digital advertising until 2009 when I joined Lab49 to create a UX practice. Life at work is exciting and demanding – defining and designing the interfaces for trading applications where 1 frequently means 1 million. Whilst I prefer to think of my role as an “Architect of Interaction and Information”, I've settled on “User Experience” as less confusing.